
AWIP one of the leading wall panels manufacturer in USA desired a new adwords strategy to increase their online sales as company was already running its ppc campaigns but results were not satisfying.




Challenge
To reach new customers throughout the US at competitive prices.
Solution
We removed broad match keywords allowing only targeted keywords to show ads, improved landing page design to make it more user friendly with strong call-to-action. In addition to that, we organized keyword groups to target only relevant users.
Results
We've achieved Avg CPC (cost per click) of $0.13 and CTR (click through rate) is 1.02% which generated new sales. The Avg Ad position is 1.1 in google.
1.02% CTR
0.13 Avg CPC
92% decrease in CPC
From The Client
“It was wonderful experience to hire ZamanPPC for our ppc campaigns management. Over the period of one month only these guys achieved 92% decrease in Avg CPC (cost per click) and almost 80% decrease in cost per conversion. We got 10 times higher results in 10 times lower prices. Its amazing performance.”